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Hollywood studios have no single standard for digital video. David Wertheimer, CEO and executive director of the Entertainment Technology Center (ETC) at USC discusses how studios are collaborating with the ETC to change all of that.

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Hollywood studios have no single standard for digital video, and it's gumming up the works for the entertainment industry. David Wertheimer, CEO and executive director of the Entertainment Technology Center (ETC) at USC talks to us about how studios are collaborating with the ETC tochange all of that.

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